SERVICES
- artist, repertoire, brand and product development
strategic release planning
development and implementation of marketing strategies
- sync pitching and negotiation for film and commercials
strategic annual planning of release cycles
- artist representation
- company representation
- campaign conception in coordination with international teams
- product management for song and album releases
interface to all PR and marketing partners
interface to sales
- set up of required teams including coordination
CLIENTS
VITA
Michael Borwitzky, 44, gained his first experience in the music industry in the early 2000s as a musician in a band with which he released both independent and major releases and has toured internationally.
After an internship in the marketing department of Warner Music and subsequently completed an apprenticeship as an audio-visual media salesman. Here he was able to further develop his expertise in the areas of label, publishing and artist management on an international level with the companies LADO Musik and Mate in Germany.
In 2009 he joined Soulfood Music Distribution and worked there as International Exploitation Manager. At the same time he founded the label The Organisation in 2010 together with friends from the industry, releasing albums by Archive, Arkells or Earl Greyhound.
After his employment at Soulfood Music Distribution, he moved to FerryHouse, where he first worked as A&R and Product Manager, later as Head of Marketing and finally as Chief Operating Officer.
He founded his own label service agency in October 2020 working for artists, management companies and media agencies as well as for independent and major labels.
CONTACT
michael@borwitzky.com
+49 (0) 1520 6 110 110
Gottschedstraße 11
22301 Hamburg
Germany
© MICHAEL BORWITZKY - LABEL SERVICES 2020